Spotify has really found the rhythm in innovating their company lately. We’ve seen a lot of collaborations with companies like Uber, Google and Amazon in the past year. With their new deal, Spotify collabs with the Australian organization Nightlife Music to grow the list of partners even more. Their new project called CrowdDJ is the result of a long term partnership that is going to compete with the olds cool DJ’s of today.
Let me fist explain what CrowdDJ is and what it does before we jump into any conclusions. CrowdDJ is an application that can be ran on your desktop, tablet and more specifically your phone. The app allows users to select songs from a playlist of licensed tracks and then play those songs over the sound system at the venue you are currently drinking your beverage.
The idea behind the concept is to empower the crowd to be its own DJ and personalize a venue’s music offering in real time. This really sounds like a great idea to me, because personally, I can really be annoyed by the choice of music the DJ decides to play that night. You have no influence about the music at all and that can really start to bother me.
The app also gives the user the option to save the entire playlist that has been played over the night into your own Spotify account. In that way, users don’t have to go through the hassle of Shazzaming each and every song they like in a crowded area with drunk people.
My opinion about CrowdDJ
CrowdDJ sounds like a really cool and innovating concept. I haven’t had the chance to experience the app myself, because unfortunately, it is still in beta and only available in Australia in 250+ venues. Nevertheless I still want to give my opinion about CrowdDJ after reading everything about it, so for this occasion I put up a ‘Yay’ and ‘Meh’ list.
Yay!
– You can request a super shitty romantic song on the go. In this way you don’t have to wait hours for the right moment to ask your crush for a dance. Timing is key and hours of creepily staring at that hot girl/dude while Rihanna -Work ft. Drake is playing is not sexy…
– Save the playlist by the end of the night while walking home!
– “Mom, I’m a DJ!”
– Check which venues’ playlist fits your style of music and decide where you want to go.
Meh.
– “Can someone please get a microphone and tell everyone not to request Sorry by Justin Bieber anymore? Please…?”
– Phones on the dancefloor will most definitely kill a good vibe.
– No more live music and unexpected good songs chosen by a DJ.
– Spotify doesn’t have coverage for a lot of really good remixes.
As you can probably tell I have mixed feelings about CrowdDJ. The idea is really cool and refreshing, but at the same time the app has some major flaws. If I had to choose between the app and a real DJ, I would most definitely choose the DJ above everything else. I love the vibe a DJ can give to a crowd and I just don’t like the idea of everyone being on their smartphone on a night out.
What do you guys think about CrowdDJ? Give us your opinion in the comments down below and let us know!
